Platform

Your Personalized Video Platform

Our industry-leading Next Generation Video Platform is purpose-built for the world of dynamic, data-driven video. Generate one or 1 million videos in cinematic quality and in real time.

Idomoo’s Next Generation Video Platform

01
Data + Video
Personalized data transforms generic video creative into a more human, engaging digital experience.
02

Video Platform

Animators and marketers work easily in our cloud-based platform to launch campaigns fast and track results.
03
Channels

When you’re ready, share your videos with the world. Our Personalized and Interactive Videos are omnichannel.

Detailed Platform Features

In the Design Hub, animators create or modify video scenes, defining placeholders for data and testing how it looks.
Integration with Adobe After Effects
Seamlessly integrate your project into existing creative workflows by using our Scene Builder plugin for Adobe After Effects. Repurpose legacy video by turning them into dynamic Personalized Videos or create a new video screen from scratch. Add special effects as needed to personalized layers. Our support for Adobe After Effects features is always expanding, including Layer Styles (glow, drop shadow, outlines), Gaussian Blur (blur a layer, animated or not), Corner Pin (distort a layer in perspective to match difficult live-action scenes) and more.
Unlimited Personalization
We offer virtually unlimited personalization points throughout your video. Dynamic elements can be text, audio, images, video-in-video and more. The end result? Every customer’s video is 100% unique.
Any Style: Animation to Live Action
Our dynamic video platform never limits your creative choices. Your videos can include live-action, cartoon-style 2D animation, or even 3D animations for both dynamic and non-dynamic elements, all in high quality.
Template Libraries
If you don’t have access to a production studio to produce your video from scratch, we’ve got you covered. Idomoo has 4 template libraries built with flexibility in mind, letting you craft the right message for every point in the customer journey without requiring a studio each time. Our video templates allow for easy customization so you can make them your own with just a few clicks.
3D Animation
Cinematic animation and live footage is 3D, so you need a platform that supports manipulating dynamic elements in a 3D environment. Motion graphic artists will appreciate the creative possibilities our 3D support opens up for them, and your customers will appreciate the high-quality results.
Motion Blur
Motion blur helps ensure dynamic elements appear native and fully integrated into the video. Without motion blur, dynamic elements might feel out of place, but with this simple solution, achieving a cinematic-quality video is that much easier.
Rich Text
Want to change your font color, size or formatting? No problem. Our competitors make you go back to After Effects to change fonts and can only handle one style of text per layer, greatly limiting your layout choices. Rich text support ensures consistency and provides flexibility, all in an easy-to-use solution. You can even mix languages in the same text field.
Animated Dynamic Text
Animate each word or character of dynamic text individually to bring your copy to life. Adding text animations and effects makes sure the words on the screen are just as engaging as the rest of the video. Our animated dynamic text capabilities are powered by our comprehensive text engine that is fully integrated into our platform.
Dynamic Audio
Starting a Personalized Video off with the viewer’s name can provide a magical “wow moment” for your customers. But that’s only the beginning. All audio elements can become dynamic: dates, prices, places — anything. Advanced audio options also let you smoothly mix narration with background music. And if you want even more flexibility, check out our TTS solution below.
TTS Narration
Have a human narrator record all your audio snippets for a more personal touch, or use text-to-speech technology to support endless variations. You can even mix and match the two.
Any Video Format and Size
Create projects in any resolution and aspect ratio: widescreen, square, vertical and everything in between. Automatically crop your output to another format to create multiple sizes, all from a single project. We support any resolution up to 1920 x 1920 at a frame rate of up to 30 fps, and our MP4s and HLSs can be large and high quality or small and efficient — whatever you need.
Any Graphic Format and Size
Our platform supports personalized graphics and GIFs as well in any size, aspect ratio or output format. Our GIFs can also be made in any color depth, frame rate and dithering you choose.
In our Experience Suite, storytelling takes shape. Marketers and project managers define the flow and logic of the dynamic narrative.
Drag-and-Drop Interface

Creating data-driven videos is a breeze with the drag-and-drop simplicity of our Personalized
Video marketing platform. Take advantage of real-time editing and visualization, automated clip adjustments, simple flowcharts and more to build and change campaigns on the fly. With our browser-based tool, it’s possible to launch a campaign with millions of Personalized Videos in a matter of days, no coding required.

Personalized GIFs and Infographics

You don’t always need to create an Oscar-worthy flick when communicating with your customers. Sometimes a Personalized GIF or Personalized Infographic can work just as well or even better. Animated GIFs can be played right in an email without the need for a dedicated landing page. And infographics are just another easy way for your fans to share their personalized content. Both are great for marking special occasions, promotions or other simple implementations.

Multilingual and Emoji Support

Have a global audience? Idomoo Personalized Video has you covered. We’ve produced campaigns in over 40 languages. We support right-to-left text, mixed languages and custom fonts, all in the full Unicode range and in the same text placeholder. You can even add emoji to any text field. We support multiple languages for voiceover and close captions as well. In cases where you can’t predict the language (like a customer’s name that can be Japanese, Arabic or English), Idomoo has a mechanism to use the correct font for every user input, automatically and with zero hassle.

Evergreen Video

Legacy videos are hard to update and quickly out-of-date. Living Video functionality allows for any video to be evergreen, updating it in real time with live data and contextual feeds such as location, time, stock quotes or even your own product inventory. Keep your videos relevant longer, improving customer experience and ROI. Living Video also allows for easy back-end customizations because we know your time is valuable.

In the Video Factory, Personalized Videos are generated in up to 100x real time, all with cinematic quality and strict data security.
100x Real-Time Rendering Engine

Viewers won’t wait 2 minutes to watch a 2-minute video. We render any video faster — way faster — than real time, meaning viewers can see it within 3 seconds of clicking “play,” often sooner. Even cinematic quality videos in full HD with extensive personalization will be generated in real time, thanks to our purpose-built industry-leading GPU video rendering engine. Get ready to wow your customers with a personalized cinematic experience from the world’s best video marketing platform.

Proven Scalability

Generate millions of videos in real time with as much (or as little) data-driven personalization as you want. Even when millions of viewers generate their videos at the same time, rendering doesn’t lag and your customers’ experience doesn’t suffer. It’s one thing to talk about scalability, but only Idomoo has handled the world’s largest real-time Personalized Video campaigns. We have rendered over 3 million concurrent videos per hour, and we’re only getting started.

Secure Platform

Our video personalization platform follows the most stringent security protocols and is compliant with the ISO-27001 standard for information security and with GDPR. We take data security and privacy seriously and our strict procedures and policies have been approved by industry leaders with the highest standards for data security, such as JPMorgan Chase, Quicken Loans, Fidelity, Barclays, Lloyds and USAA.

Native Personalization

Videos can be personalized using any dynamic elements: text, audio, images or even video-in-video. Our patented technology allows us to natively incorporate these dynamic elements into any layer of the video so they form an integral part of it that’s indistinguishable from the rest of the clip. No overlays, no workarounds. The result is an immersive, cinematic quality video that wows customers every time.

Flexible Data Ingestion

We provide multiple options for uploading data to our platform. Our easy-to-deploy real-time video generation API ensures the most recent, relevant data is pulled for each customer. However, customers who prefer to upload their data in advance can easily do so by uploading a CSV and either pre-rendering or using just-in-time rendering for their videos. Our upload process uses a secure SFTP server as well as several other security measures as described above.

Finally, your video is ready for distribution on multiple channels with our real-time analytics dashboard tracking performance every step of the way.
Idomoo Player

The Idomoo video player was developed especially to give our customers the best possible interactive Personalized Video experience. Designed for quick implementation, it offers flexible customization and is fully integrated with our analytics dashboard so you can measure and optimize your campaigns. Brands can distribute videos through a variety of digital channels, including email, mobile apps, web, SMS, MMS and more.

Landing Page Builder

Easily create a landing page where your videos can be viewed. Include CTA buttons to improve conversions. Change designs or copy, add social sharing buttons, choose your own fonts and even add your terms and conditions. Alternatively, you can use your own landing page provider and seamlessly integrate with Idomoo’s platform.

Interactivity

Living Video functionality enables a full suite of interactivity options, including chapter markers, clickable elements and user-triggered actions. Our Interactive Video marketing platform allows users to chart their own path through the video. They can even click on individual products right in the video to head straight to checkout, reducing customer drop-off and boosting sales.

In-Player Customization

Empower your users to become creators. With its revolutionary Living Video capabilities, Idomoo offers the best platform for video marketing, supporting user-generated content (UGC) at scale. If you choose, you can make customization available right from the player for specific parameters. That means your viewers can modify the video in a host of ways, from changing product colors to adding photos and text. They can then share their creation with the world, encouraging social sharing and virality.

User Input

Let users input their own data to generate a new video in real time, such as a custom quote or offer based on their specifications. You can even link that input directly to your marketing cloud, helping you gain valuable insights to enhance your campaigns going forward.

Analytics Dashboard

See your campaign funnel at a glance with our easy-to-understand analytics dashboard, a critical tool in any video content marketing platform. Measure performance and optimize your campaign. Zero in on which part of the video performs the best, and learn about who is watching your video, including their locations and devices.

Raw Analytic Data

Want to access the full raw data relating to your Personalized Video campaign? No problem — easily download data so you can feed it into your own analytics systems or spreadsheets and dig even deeper into your results.

Data-Driven Tagging

Add tags to your videos directly in Idomoo’s Storybuilder to track specific customer segments. For example, if the amount spent is greater than $400, you might tag the user as a Heavy Spender. You can then filter your analytics data to see how different audiences react differently to the message.

Automation Tools are present throughout our Personalized Video platform, from design to distribution.
Dynamic Scene Selection
When your sales reps talk to customers, they adapt their scripts based on the available data, such as if it’s a new or existing customer, their location or age, what products or services they prefer, etc. Your Personalized Videos should be no different, and with Dynamic Scene Selection, they aren’t. This automation tool allows our platform to personalize the story for each customer based on available data — or even based on their own input — on the fly. With Dynamic Scene Selection, each customer is guaranteed to receive the most relevant and accurate messaging, always.
Automated Audio Leveling
Our automated audio leveling is like having your own audio engineer. It lowers the music volume when narration begins and raises it back up when narration ends.
Automated Trimming
Adjust the length of a scene by the length of a specific audio or video section automatically. This is especially important for multilingual campaigns where audio durations may differ substantially.
Watermarks
Create overlays on any video to add play buttons, your company logo or watermarks. It’s easy to add automatically with one API call, even if you want different watermarks for different videos.
Live Data
Update your videos in real time with live data, making them ever-evolving and always relevant. You can use any third-party data, including our out-of-the-box integrations for weather, time, device, etc., or add your own first-party feeds like inventory. Make your videos evergreen and give your customers a reason to keep coming back.
Full-Stack Open Platform
We offer full-service support, but you can also use our fully open, online platform for video marketing, retention and customer service to create campaigns on your own. Our enterprise-grade Personalized Video software can seamlessly integrate into your existing workflows for an easy, self-serve approach. Check out our platform license to learn more.
Developer APIs
Our full platform capabilities can be accessed from anywhere using our robust set of developer APIs. Our Scene API gives you full developer control for video generation, scene selection and layering, placeholder attributes, displayed content, audio and more. With our Storyboard API, you can generate videos based on an existing storyboard — just input the parameters and desired output format to generate as many Personalized Videos as you want. Our Metadata API lets you upload scenes and manage libraries. In effect, you can automate your entire video production process.
Integration Hub
While our platform allows for full access via API, we also offer key integrations to facilitate data ingestion, campaign setup and distribution. The list of integrations with our self-serve personalized video marketing software is always growing and includes Facebook, Salesforce, Instagram, HubSpot and others.
Broad Media Support
Output industry-standard MP4 (for easy distribution) and HLS (best for real-time streaming) or JPG thumbnails, infographics and animated GIFs. One API call can deliver many different outputs from a single video.

How Our Advanced Video Platform Works

Create Your Own Personalized Video

Go ahead — make some magic.

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The Idomoo Difference

Quality
at Scale

Create millions of cinematic quality Personalized Videos in 100x real time. Dynamic text, audio, images, video-in-video and more blend seamlessly with each scene.

Ease
of Use

Launch campaigns in days, not months. We can handle the details, or use our intuitive platform with automation tools, integrations and APIs to streamline work.

Interactivity+

Living Videos auto-update in real time based on live data and user actions. Let customers choose the flow of the video, click to convert or even create their own video.

Enterprise-Grade
Security

Your data is safe. We’re ISO 27001 information security certified, SOC 2 Type 2 compliant, and battle-tested by global leaders in finance and healthcare.

Flexible
Options

Whatever you need, we can do it. From self-serve to white-glove treatment. Plug-and-go templates or bespoke productions. Batch uploading or real-time data. And more.

Want To Learn More?

We’d be happy to show you how our platform works and drives measurable business results. Contact us via the form and we’ll be in touch.