Southampton Football Club’s fans are nothing if not loyal. To reward them for their support, the team has launched an annual Season in Numbers campaign — a recap of every fan’s journey throughout the season. Connecting with fans on a 1:1 level is a great way to inspire loyalty. But
To reach today’s tech-savvy students, universities are upgrading their digital communications with advanced video technology — namely, Personalized Video. It’s now a key part of the student journey, from admissions to alumni relations and more. Top universities, including New York Tech, Quinnipiac University, Lewis University and others are leveraging Personalized
A version of this article appeared on PocketGamer. You can read it here. Engagement is a must-have in the gaming industry. Standing in the way of this key metric, though, are lapsed players — especially as pandemic-related restrictions are lifted. For instance, brands saw a three-point decline in gamers last
Our Personalized Video campaign with Lewis University was a huge success — just ask the experts. The data-driven campaign earned gold in this year’s dotCOMM Awards under the category Video: Educational Institution. It consisted of short videos personalized to every viewer’s relevant financial aid awards, addressing one of the most
A version of this article appeared on MarTech Series. You can read it here. Demand for personalized gaming videos is on the rise. At Idomoo, bookings for these videos tripled year over year in 2021. Many were personalized highlight reels, recapping a season, a year or more, often with the
Gartner® states that, “Most organizations lack deep customer empathy.” We think it is a bold statement. For years, efforts to boost operational efficiency led to customer engagement technologies that enabled automation at scale. Unfortunately, such innovations came at a price. In focusing on efficiency and automation, countless organizations have failed
Idomoo was recognized in the 2022 Gartner® report titled, “Add Video to Your Personalization Strategy.” We know personalization and video are both key tools for CX. Together, they represent a powerhouse for meaningful engagement between the brand and consumers.
Madison Advisors analysts have named Idomoo a standout interactive Personalized Video platform in their recent study of the industry. Worth hundreds of millions in 2021, the interactive Personalized Video market is forecasted to grow even more in 2022.
As the world’s leading provider of Personalized Video, we understand the power of easily embeddable media. We help brands better connect with their unique audiences through powerful, video-driven customer experiences. Using our scalable, secure tool to create individualized video messages in real-time (in full cinematic quality), Idomoo helps you humanize
To celebrate its top players and a banner year, CCP Games created a personalized year-in-review video for the EVE Online community. Deployed to over a million pilots, the “My Year in EVE” campaign allowed gamers to handpick achievements to include in their video, then generate that video in real time
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