We’ve said it before and we’ll say it again. Yes, video marketing is here to stay. Once a “nice to have” is now a “must-have.” But what happens when you’re implementing video marketing and still not getting the results you want?
From bitcoin to NFTs to robo-advisors, fintech is a hot topic. Have you ever been asked to “venmo” or “zelle” someone? Fintech is responsible — 3 out of 4 consumers now use payment services like these. But fintech is quickly taking hold of any and all financial industries, including mortgages,
From a confectionery brand like Cadbury to gaming giant Ubisoft, countless brands have been leveraging the power of Personalized Video. The combination of personalization and video means your message is perfectly tailored to each individual while maximizing visual engagement.
Video remains one of the most engaging content formats. In fact, when asked how they’d like to learn about a product or a service, 69% of people say they’d prefer to watch a short video as opposed to 18% who’d prefer to read an article.
Brands worldwide have tapped into the power of marketing personalization and its ability to improve customer experience, drive revenue and create consistency across channels. A whopping 94% of senior-level executives believe delivering personalization is critical or important to reaching customers according to a joint study conducted by PwC and Forbes
When 80% of consumers are more likely to make a purchase if a brand offers personalized experiences, the importance of personalization can’t be ignored. Businesses that hope to break through the noise and effectively connect with their customers are quickly learning that personalized content is the key.
Despite the marketing and ad experts (and 90,000 Google search results) proclaiming “third-party data is dead,” we wouldn’t go quite that far. Third-party data still helps enrich your overall understanding of individual consumers. But there’s a definite industry shift toward gathering and leveraging first-party data — and doing it effectively.
The past year has brought on a major shift in the way people consume and interact with digital media. A recent report found that people’s consumption of media content has doubled in the last year, from a bit over 3 hours to a whopping 7 hours per day spent on
As you might have heard, video is changing. Thanks to Living Video, a suite of functionalities that are part of Idomoo’s Next Generation Video Platform, videos are now more dynamic than ever. Videos evolve in real-time based on first- and third-party data. You can interact with them or even change
We’re excited to announce a revolution in online video. It completely transforms the world of video, making it alive and evergreen and elevating digital engagement to a whole new level. What makes all this possible? A suite of innovative Living Video functionalities baked into our Next Generation Video Platform, the
Request a Demo
Leave your details below, and we’ll be in touch to show you what Personalized, Interactive and Enterprise AI Video can do for you.